International Viewers Can Stream Lions-REDBLACKS Showdown on CFL+

The CFL continues to grow its international reach by making the Week 13 matchup between the BC Lions and Ottawa REDBLACKS available on CFL+, the league's streaming platform. The move reflects the league's ongoing effort to build fanbases beyond Canada's borders and showcase the quality of play that exists in professional Canadian football.

Expanding the audience. CFL+ has become central to the league's digital strategy, allowing rugby and football fans worldwide to experience the Canadian game without geographical barriers. For markets where traditional broadcast options are limited, the streaming service provides direct access to prime matchups, helping convert casual viewers into invested followers of CFL teams and storylines.

What's available. Subscribers outside Canada can sign up and stream the contest live from TD Place, accessing the same broadcast that Canadian audiences see. This direct-to-consumer approach gives the league better data on international interest and builds the subscriber base that supports long-term digital revenue.

Broader implications. As the CFL competes for global sports attention, streaming accessibility has become non-negotiable. Every game made available internationally is a chance to hook new fans on the pace and skill of the league. Whether these Week 13 viewers stay tuned through the playoffs may depend on the quality of play they witness and how invested their team becomes as the season concludes.

Source: original report ↗